Privacy policy

Effective date: June 25th 2025

Welcome to Playsense. Your privacy and your child’s privacy are at the heart of everything we do. This Privacy Policy explains how we collect, use, store, and protect your personal information and your child’s information when you use the Playsense app and services.

1. Information We Collect

We collect information to provide, improve, and personalize Playsense. The types of information we collect include:

a. Personal Information:

  • Your name, email address, and contact details.

  • Names and relationships of family members or caregivers who use Playsense.

b. Child Information:

  • Child’s name, birth date, and profile details.

  • Diary entries, activity logs, milestones, observations, and any information you choose to share about your child’s development.

c. Usage Information:

  • App usage data, such as session duration, features used, and error reports.

  • Device information (model, OS version, language settings, etc.).

d. Communications:

  • Messages, questions, or feedback sent via the app or support channels.

2. How We Use Your Information

We use the information collected to:

  • Deliver personalized parenting advice and insights.

  • Generate and store diary entries and developmental profiles.

  • Enable adults and, eventually, your child to revisit childhood memories and insights.

  • Improve and develop Playsense features.

  • Respond to your inquiries and support requests.

  • Send important updates about the app or your account.

We do not use your data for advertising purposes.

3. How We Share Your Information

We respect your privacy and do not sell or rent your information. We may share your data only:

  • With trusted service providers who help us operate and improve Playsense (e.g., secure cloud storage), under strict confidentiality agreements.

  • With trusted third-party AI providers (such as OpenAI, Anthropic, or Google) to power certain Playsense features, like providing personalized advice and generating insights. Before any data is sent to these services, we anonymize all personal identifiers to protect your and your child’s privacy. Additionally, the data shared is not used to train their AI models and is only processed to deliver the specific AI-powered features you request.

  • If legally required, to comply with law enforcement or regulatory requirements.

  • If Playsense is involved in a merger, acquisition, or sale of assets, you’ll be notified so you can make choices about your information.

4. How We Protect Your Information

We use industry-standard security practices to protect your data, including:

  • Data encryption at rest and in transit.

  • Access controls limiting who can see your information.

  • Regular security audits.

You control your data: You can request to view, correct, or delete your data and your child’s data at any time by contacting us at support@playsense.app.

5. Children’s Privacy

Playsense is designed for use by adults (parents and caregivers) to record and reflect on their child’s development.

We do not knowingly collect data directly from children under 16. Any information about children is provided by their parent or caregiver.

If you believe a child has provided us with personal data directly, please contact us, and we will promptly remove it.

6. Data Retention

We retain your data as long as your Playsense account is active, or as needed to provide you with our services. You can request deletion at any time.

7. Your Rights and Choices

Depending on your location, you may have the right to:

  • Access the information we hold about you or your child.

  • Request corrections or deletion of your data.

  • Withdraw consent for data processing.

To exercise these rights, contact us at support@playsense.app.

8. International Data Transfers

Your information may be stored and processed in countries outside your home country. We take steps to ensure your data is protected according to this Privacy Policy.

9. Third-Party AI Services

To provide personalized advice and insights, Playsense utilizes third-party artificial intelligence (AI) services, such as OpenAI, Anthropic, and Google. When you interact with Playsense’s AI features (for example, when receiving advice or generating insights), some data may be processed by these external AI partners.

Your privacy is our priority:

  • Anonymization: All personal identifiers (such as names, emails, and direct references) are removed or replaced before any information is sent to these third-party AI services.

  • No model training: The information sent to these services is not used to train their AI models, as required by our agreements and their published privacy policies.

  • Purpose limitation: Data shared with these partners is used exclusively to generate the responses and insights requested by you, and not for advertising or unrelated purposes.

If you would like more information about how your data is handled in connection with AI services, or if you wish to opt out of certain features, please contact us at [contact email].

10. Changes to This Privacy Policy

We may update this policy occasionally. When we do, we will notify you within the app or by email.

Your continued use of Playsense after changes indicates acceptance of the new policy.

11. Contact Us

For any questions, concerns, or requests regarding your privacy, please contact us at:

Email: support@playsense.app

Address: Toate au un început SRL, 013822 Gh Ionescu Sisesti 467, Bucharest, Romania

Thank you for trusting Playsense with your family’s journey.